Battlecards
Battlecards That Rewrite Themselves
A battlecard per competitor, written for your company and rewritten from what that competitor actually did. Every point cites the changes it rests on, so sales can trust it on the call.
How It Works
Three Steps, Then It Runs Itself.
- 01
We know your company
Each card is written for your own company profile: where they're strong against you, and where you win.
- 02
We write from evidence
The competitor's latest changes and current price list, with every point citing the changes behind it.
- 03
We keep it current
A new move rewrites the card within minutes. A card with nothing new to say is left as it is.
What You Get
Built For Precision.
One page before the call
Summary, positioning, audience, pricing, strengths, weaknesses, how you win, objections and what to watch.
Every point cited
Each point links to the changes it rests on. Nothing is invented to fill a section.
Rewritten within minutes
New alerts trigger a rewrite; a failed rewrite keeps the previous card.
Copy or print
Copy the card as Markdown for your enablement docs, or print it.
Channels
Where You'll See It.
Each change is posted to your team's Slack channel once it's confirmed, and listed in every person's email digest.
Slack integration Email integration
Illustration with fictional companies.
More To Watch
Be The First To Know. Every Time.
Add your first competitors in under a minute and see their last 90 days today.
FAQ
Questions, Answered
Where does the content come from?
From the competitor's latest tracked changes and its current price list. Thin evidence means fewer, more careful points — never made-up ones.
Can sales see it in HubSpot?
On Team and Enterprise, the deal card shows the battlecard summary and how-you-win talk tracks for every competitor on the deal.
How often is it updated?
Within minutes of a new alert about that competitor, and only when there is something new.